The Challenge
No systematic tracking of media coverage for SRHR advocacy. The organization couldn't measure their media impact or optimize outreach.
The Approach
Implemented media monitoring and analysis for Kenya Human Rights Commission. Created tracking systems and comprehensive coverage reports.
The Result
Evidence-based advocacy strategy that increased media engagement by 80%. Clear visibility into media reach and impact.
Deliverables
- Media monitoring dashboard
- Monthly coverage reports
- Advocacy impact analysis
Tools Used
Media Monitoring ToolsExcelData Visualization
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