The Challenge
Poor user experience leading to low donation conversions. The website wasn't effectively communicating impact to potential donors.
The Approach
Complete website redesign focused on UX and conversion optimization. Streamlined donation flow and improved impact storytelling.
The Result
200% increase in online donations year-over-year. Improved donor engagement and retention.
Deliverables
- Redesigned website
- Optimized donation funnel
- Impact storytelling pages
- Performance optimization
Tools Used
WordPressPHPSEOUX Design
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